For established, owner-run service businesses
From webinars & workshops to follow-up & booking, we build one connected system that turns attention into booked calls & paying clients.
★★★★★ Rated 5.0 on Google120+ clients since 2018Projects from $1,500
One connected system
One lead's journey
Registers for your webinar or workshop
Intake sorts the good fits from the tire-kickers
Email & text go out on their own
Picks a time, gets reminders, shows up
Proposal signed & payment collected
One CRM & pipeline underneath it all. Every lead, conversation & deal in one place.
120+
Clients served since 2018
$50M
In client sales
33,526
Sales calls booked
167,631
Webinar registrations
A few clients we've worked with
Why Be Known
Marketing brings people in. Sales has to close them. The handoff between the two is where the money leaks, and most of the help you can hire only covers one side.
Be Known was founded by Daniel Pope and has been building systems for clients since 2018. We’re based in Knoxville, Tennessee and work with service businesses across the US, with a soft spot for East Tennessee.
Most marketing agencies
stop at the leads.
Most salespeople
don’t understand marketing.
Most tech people
don’t understand how either one works.
Be Known
We build the connected system that carries every lead from first click to paying client.
What we build
Every build is custom, but the work lands in four places. Most owners start with the one losing the most leads, then connect the rest.
01 · Attract
Registration, reminders, the event itself & the follow-up after, built to fill your calendar from one room.
02 · Capture
Forms, quizzes & intake that answer every inquiry fast & sort the good fits from the tire-kickers.
03 · Follow up
Email & text follow-up that goes out on its own, so no lead waits on someone remembering to reply.
04 · Book & close
Calendars, reminders, proposals, contracts & payments, with a CRM & pipeline tracking every deal.
After the sale: client onboarding, delivery & communication, reviews & referrals, reporting, and custom AI tools where they earn their place.
How it works
01
We map how a lead moves from first click to paid, find where good ones drop off, and give you a roadmap with upfront pricing.
02
We design, build and connect it around how your business actually sells. Done for you, not a template to finish yourself.
03
We train your team to run it without you, then stay on to support and improve it as you grow.
Results
Brad Blazar · Coaching & consulting
$7.03M
in revenue since 2020
A repeatable webinar system for consistent, qualified lead flow, returning $6-$10 for every dollar invested.
378
New clients
20,510
People into his pipeline
Michelle Cunningham · Sales training
$1.7M
In 18 months · $52K in a single weekend
One launch to her existing list became a system that kept compounding for a year and a half.
Dan Abdelnoor · Dog training programs
328
New customers · 10,500 prospects in 60 days
A 60-day webinar campaign that got his marketing back on track and the business profitable in 90 days.
Laura Cowan · Lifestyle legal coaching
15-18 hrs
Recaptured every week · 500 clients on one system
We took her advertising, funnels and CRM off her plate, then gave every new client the same onboarding path.
★★★★★ Rated 5.0 on Google
“Daniel and his team have dug deep over the last 2 years and really helped turn our business around. They looked deep into the numbers and helped us restructure our business and strategize a new focus for scaling.”
Graeme Taylor · Google review
“Daniel Pope brings a wealth of knowledge and a committed professionalism that can help the scaling process for so many entrepreneurs.”
Dr. David Hall · Google review
“Coach Daniel provided a strategic and focused coaching session that helped me narrow my direction.”
Julie Vlietstra · Google review
Brad Blazar, Coaching & consulting firm
Michelle, Sales training courses
Nick G., Client testimonial
Brooke Elder, Social Tenacity
Who it's for
You already have demand. What’s missing is a reliable way to turn it into booked calls and paying clients without doing it all by hand.
FAQ
Anything else? Email mail@beknownonline.com or bring it to your free consultation.
We build done-for-you marketing & sales systems. That means the webinars, lead capture, follow-up, booking and CRM that carry a lead from first click to paying client, built around how your business sells, then handed to your team with training.
Established, owner-run service businesses: coaches, consultants, law firms, accounting firms and agencies that already have demand and are losing good leads to slow or manual follow-up.
Most projects start at $1,500. Full build-outs typically range up to $25,000, depending on how many systems you need and how complex they are. You get upfront pricing after your free consultation, before any work starts.
No. We don’t sell retainers for posts or promise a revenue number. We build the system that turns the attention you already earn into booked calls and clients, and when ads are part of a build, we set them up to feed that system.
Where it earns its place, like sorting new inquiries or drafting follow-up in your voice. A good email sequence doesn’t need AI, and we won’t pretend it does.
Knoxville, Tennessee. We work with service businesses across the US, and we love working with East Tennessee businesses in person.
Yes, that’s the point. Every build ends with hands-on training and documentation, and we stay on to support and improve it as you grow.
Book a free consultation. We’ll map where leads are slipping through, and show you exactly what we’d build, with a timeline and upfront pricing.
Book a free consultation. We’ll map how a lead moves through your business today and show you exactly what we’d build first.
On the call, you get:
