Be Known as the go-to authority in your niche with our A-to-Z webinar marketing services. We setup the system & generate the leads - all you do is show up & present. Proven to increase digital marketing ROI by 150% - 300%.
At Be Known, we focus on providing fully-managed webinar marketing services and consulting to generate high quality lead flow, accelerate sales pipeline, and increase ROI.
We do this by understanding your holistic business – leveraging our years of both B2B & B2C experience, proven track record, and adherence to industry best practices.
Our clients don’t just see an increase in webinar registrations; they also experience higher sales conversions and benefit from a well- structured funnel that effectively elevates customers to premium products and services.
Presented below is an example of the webinar funnel architecture – the ‘Be Known Webinar Blueprint’ – that we’ve dialed in over the years:
During our initial webinar campaign engagement, we will mutually set realistic targets & KPIs. If these are not met, we will provide support for additional webinars at no extra cost. A 30-day satisfaction guarantee is also offered, allowing for a full refund if not satisfied within the first 30 days of the engagement.
Our services encompass every facet of a successful webinar campaign, ensuring a seamless experience from A to Z. We’re not just filling virtual seats with strangers; we’re building you a pipeline of engaged leads eager to learn more about your products and services.
Our webinar campaigns are done over 5 stages:
Webinars generate a better ROI as they offer an unmatched opportunity to engage directly with prospects, demonstrate your expertise, and build trust – all key components to generate high quality leads, accelerate your sales pipeline and boost your ROI. Simply put: webinars generate an outsized return compared to any other activity; driving bottom line growth.
Our engagement starts with an initial webinar campaign designed to gather insights and benchmarks for future campaigns. After our initial webinar campaign, we will discuss options for continued webinars, whether that’s us providing full-service or just lightweight consulting around the campaigns.
Once we have a clear picture of the KPIs and advertising costs, then we can create a forecast for doing xx events over xx months. This is the gateway to optimization and scale.
When it’s time to scale up, it’s all about calculated growth. We increase your marketing spend in a calculated way, aiming to expand your business significantly. This is the exciting part where the groundwork laid in the earlier phases starts to pay off.
Even after scaling up, we keep looking for ways to improve. We continually try new ideas, tweaking and testing your webinar content, landing pages, and ads. Our goal is to maintain strong ROI and find new ways to help your business grow profitably through webinar campaigns.
Be Known offers flexible, integrated end-to-end marketing solutions tailored to a wide range of webinar formats. Whether it’s for tradeshows, seminars, product launches, industry meetups, or other live events, our webinars are customized to suit your specific goals and initiatives.
Our varied webinar formats are designed to meet a spectrum of business needs, from internal training to external marketing and communications. With Be Known, you have a partner that understands the nuances of each format, ensuring your webinars are effective, engaging, and aligned with your strategic goals.
Schedule a free consultation with our experts today and discover how our webinar marketing services can help you generate leads, accelerate your sales pipeline, and significantly increase your ROI. With our team by your side, all you need to do is show up and shine at your event – we handle the rest.
A lot of companies don’t think strategically about the appropriate products and/or price points to sell prospects off the back of their webinars. Most commonly, they try to sell products/services that are too cheap. This can lead to a low ROI and not making back the money spent on marketing. The true success of a webinar isn’t measured solely by immediate sales; it’s about nurturing a relationship that leads to a high ROI through a low cost per acquisition (CPA) compared to lifetime customer value (CLV or LTV).
Many companies focus solely on the quantity of registrations or attendees…worse still, most companies don’t even hit their target sign ups. The success of a webinar isn’t just about getting a lot of registrations; it’s about attracting the right audience. While a high registration count increases the potential for more conversions, what’s more crucial is attracting quality attendees genuinely interested in what you offer. Without a strong promotion & advertising system to bring in the right audience, even the best webinars can fall flat.
